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Into Africa: Toyota taps last emerging market
Apr 14, 2014 - 11:37 PM - by {got-rice}
http://www.autonews.com/article/2014...merging-market
Quote:
TOKYO - Last year, former Toyota Motor Corp. president and founding family patriarch Shoichiro Toyoda called aside his son, Akio Toyoda.

He had a mission for the automaker's current president: Get out of the Asia-Europe-America rut and visit places you have never been.

So that's just what the younger Toyoda did. He visited Kenya for the first time last fall, touring Toyota's knockdown production plant and Toyota Group companies.

The visit was a textbook example of the Toyota maxim of genchi genbutsu, which literally means "actual place, actual things" but is best translated as "go to the source to see for yourself."

His trip highlights a new reality for Toyota and rivals from Europe to China: Africa is the last untapped emerging market. And carmakers are jostling for position there.

The potential is huge because motorization in Africa has yet to take off.

In South Africa, there were roughly
... [Read More]
Reply to This Post 0 Replies | 107 Views
Toyota unveils new generation of fuel-efficient gasoline engines
Apr 11, 2014 - 12:48 PM - by {got-rice}
http://www.autonews.com/article/2014...soline-engines
http://www.thetruthaboutcars.com/201...cient-engines/
Quote:
TOKYO -- Toyota Motor Corp., which has lagged rivals in rolling out new engines, has unveiled two fresh power plants that boost fuel economy by 10 percent and will underpin 14 new engine variants to be introduced globally through next year.

The 1.3-liter, 4-cylinder and 1.0-liter, 3-cylinder gasoline engines achieve improved thermal efficiency through adapting a rapid combustion process, high compression ratio and an Atkinson burning cycle, which until now has been reserved for Toyota’s hybrid vehicles.

The wide-ranging overhaul will use this base technology in bigger engines going into premium vehicles and hybrids, as well as engines using direct-injection and turbocharging.

When the 14 new engines come to market over the next two years, they will cover about 30 percent
... [Read More]
Reply to This Post 9 Replies | 358 Views
2015 Lexus NX Revealed
Apr 10, 2014 - 9:21 PM - by {AutoGuide.com}


Quote:
The newest addition to the Lexus family has been officially revealed.

Say hello to the Lexus NX crossover, the real-world version of the LF-NX concept that debuted at last year’s Frankfurt Motor Show. The latest model to join the growing Lexus family of vehicles will make its official debut at the 2014 Beijing Motor Show, but AutoGuide had a chance to get up-close and personal with the NX ahead of time. (Check out the fully gallery of exclusive images below).

SEE ALSO: Lexus RC F GT3 Racecar Revealed

Set to compete with other premium compact crossovers such as the BMW X1, Audi Q3 and the upcoming Mercedes-Benz GLA-Class, the Lexus NX joins a growing segment that is likely to see even more competition in the coming years.

Compared to the LF-NX concept, the production NX has been toned down significantly, which was expected given how wild the LF-NX concept was. It is, however, still aggressive-looking
... [Read More]
Reply to This Post 27 Replies | 574 Views
Scion xB Release Series 10.0 Infused With Techie Style
Apr 10, 2014 - 5:29 PM - by {got-rice}

http://pressroom.toyota.com/releases...chie+style.htm
Quote:
TORRANCE, Calif., (April 10, 2014) – Digital design never drove so well. Scion will debut the xB Release Series 10.0 at the New York International Auto Show on Wednesday, April 16, bringing together the inspiration and functionality of modern technology.

“The xB Release Series 10.0 gets a fun, technology influence with wireless charging, a backup camera and an exclusive, modern appearance to inspire drivers,” said Scion Vice President Doug Murtha. “A culture of customization and passion already surrounds the xB, and Scion is delivering this unique series to further encourage fans to make these distinctive vehicles their own.”

Just 1,500 limited edition models will feature Electric Quartz paint, a pearl white with subtle green highlights. Green highlighting continues inside the xB with custom colored seats with accent
... [Read More]
Reply to This Post 8 Replies | 283 Views
Toyota Helps Preserve Historic Documents Through $100,000 Gift to National Archives
Apr 10, 2014 - 1:42 AM - by {got-rice}
http://pressroom.toyota.com/releases...l+archives.htm
Quote:
Washington, D.C. (April 9, 2014) -- Millions of people who visit Washington each year go to see its famous monuments or view the historic records, which chronicle significant events in the nation’s history. Toyota is helping preserve a portion of that history through a $100,000 gift to the Foundation for the National Archives.

More than 10 historic documents, from Congressional passage of the Bill of Rights in 1789 to President Nixon’s letter of resignation in 1973, will be part of the notable records that Toyota will help protect.

"It is with a deep sense of honor that Toyota makes this donation to the Foundation for the National Archives in recognition of our nation’s rich history,” said Jim Lentz, CEO of Toyota’s North American Region. “We are proud to help preserve treasured documents marking major milestones in American history.”

Lentz noted that Toyota has enjoyed an almost 60 year history in the U.S. as a business
... [Read More]
Reply to This Post 2 Replies | 135 Views
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