Another method I tried...
I saw some of the "micro-hair" applicators online like this one...
http://www.topoftheline.com/tire-dre...pplicator.html
In pix I saw of them, the pads look very much like the paint pads that you can buy in the paint dept. at Home Depot, etc., except they're curved to fit your tire. So, I tried one of the Shure Line pads from HD. It worked noticeably better than trying to apply with a rag, but not nearly as well as the swipes IMO. The worst part though was that by the time I got to the 4th tire, I noticed it was shedding its white microhair all over my tire surface stuck to the gel. AAAHHHHGGGG!!!
So, if you've ever thought about trying one of those paint pads and just haven't gotten around to it yet, BEWARE
NOTE: I've never used one of the car specialty pads like the link above, so I'm not trying to dis thoses. They may be completely different from the paint pads and may only resemble them in pictures. They may work well. Don't know. Just beware the cheap paint pads.