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Old 04-16-2011, 06:24 AM   #1 (permalink)
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Really cool highlander tv commercial

Thought you 2nd gen owners might like this. A current tvc in Australia. Check it out:
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Old 04-16-2011, 08:34 AM   #2 (permalink)
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Originally Posted by matt_kluger View Post
Thought you 2nd gen owners might like this. A current tvc in Australia. Check it out: http://www.youtube.com/watch?v=PUHBR...e_gdata_player
that was...different...

i will say i'd take anything over the annoying kid in the us ads. what was toyota thinking in terms of marketing?
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Old 04-16-2011, 08:40 AM   #3 (permalink)
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Originally Posted by zentech View Post
that was...different...

i will say i'd take anything over the annoying kid in the us ads. what was toyota thinking in terms of marketing?
Well, Toyota USA is just going all out to market the Highlander as a family car alternative to the minivan. That's why we have all those annoying kid ads instead of something a little more elegant...
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Old 04-16-2011, 08:54 AM   #4 (permalink)
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I would take the glass one over the US kid one. Saves a parent from telling their child they drive a older car because they can't afford a new one.
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Old 04-16-2011, 09:05 AM   #5 (permalink)
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We also have the lame family references in ours... Except this one is kinda funny

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Old 04-16-2011, 09:30 AM   #6 (permalink)
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Well, Toyota USA is just going all out to market the Highlander as a family car alternative to the minivan. That's why we have all those annoying kid ads instead of something a little more elegant...
yeah i know. but still... not all of us are yups with 2.5 kids and a dog...or a soccer mom

toyota knows their stuff though...most of the hl drivers i see fit the profile...i don't...
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Old 04-16-2011, 11:09 AM   #7 (permalink)
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yeah i know. but still... not all of us are yups with 2.5 kids and a dog...or a soccer mom

toyota knows their stuff though...most of the hl drivers i see fit the profile...i don't...
haha I know what your talking about, I can't tell you how many times friends and family ask me how my soccer mom car is doing. But yes those commercials are better than the "your parents don't have to be lame" kid commercials.
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Old 04-16-2011, 01:54 PM   #8 (permalink)
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Well, Toyota USA is just going all out to market the Highlander as a family car alternative to the minivan. That's why we have all those annoying kid ads instead of something a little more elegant...
I'd humbly suggest they start by making it easier to FIND one. And especially in an acceptable color. My dealer had to drive mine 200 miles to get it to me. And it still isn't the color I wanted. If you want to market something you need to be able to sell it when the customers arrive.

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