Here's some links Ekam sent me with more info about HIR
http://www.gelighting.com/na/downloa...techsheet1.pdf
http://www.westcoastlighting.com/pdf/hirxl.pdf
Some background info;
After hearing that HIR was offered as stock lighting on Camrys overseas and doing some research Ekam and I have been hitting up stores around town trying to gather some info.
As usual, there is alot of confusion surrounding these bulbs. It turns out that they vary in quality and authenticity just like Xenon gas filled "superwhites".
So far, we've concluded the the pear shaped glass and lack of coating is a good sign that the product is authentic. Not to mention price variance ($25-$120)