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Old 10-03-2007, 09:26 AM   #10 (permalink)
engineer
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CheeseHead, what are you talking about. The Highlander may be called an SUV, but it fits squarely in the Midsize Crossover market (or CUV), which if you haven’t noticed, is BOOMING!!! The Highlander, like most Crossovers, are not intended (or marketed) as "offroad" SUV's, but rather "tall cars" with great on-road manners. Other than it's looks, the Highlander seems to be on par with the other Midsized/Large crossovers out there. . . . it's just getting whooped in sales because it's ugly. . . .

CX-9
Acadia
Outlook
Enclave
Tribeca
Pilot
MDX
Q7
XL-7

These are just a few of the NEW Mid/Large CUV's that have come out in the last year. . . . Again, the CUV market is booming, the midsized SUV market is dying (see 4runner sales, down 18.8% YTD).

And as far as the minivan market. . . .it's been dying for years now.

Sienna -11% YTD
Odysse -10% YTD
Caravan/T&C -28% YTD
Quest -7% YTD

Most people would rather have a stylish CUV than a handy minivan. A CUV does 90% of what a minivan does, and looks better doing it. . . . Most CUV's get as good (or better)mpg as a minivan as well. Sienna gets 17/23 mpg vs these CUV's:

CX-9 16/22
Highlander 18/24
Acadia/Outlook/Enclave 16/24
Tribeca 16/21
Pilot 16/22
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