I heard a while ago, that TRD may become a brand off of Toyota like you can buy a AMB Mercedes...This would mean a GAURENTEED performace Toyota in the near future, anybody heard of any idea if this/when it may happen?
Thanks!
-mark
There was some kind of article about it on Edmunds a couple fo weeks ago I think
I thought I had started a thread about it also. i will ahve to look and see if I can find it. FOund it here is the thread I started and it was Autoweek I found the article in.
That doesn't mean it's gonna be there to compete with mercedes nor does it neccessarily mean Hi-Perf. Vehicles. Could just be gussied Toyota's similar to Scion's RS Line. Not to be pessimistic.
But if your lookin for hi-perf. vehicles to compete with AMG and M from BMW.. I'd wait for an announcement from Lexus... (DROOOOOOOOL) Imagine an even better IS
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January 6, 2007
Lexus officially announced that they arent f***ing around anymore
"We aint f***in' around anymore." - Lexus Employee
highly doubt it cuz it would go against the whole hybrid and theyve already set themselves as one who cares about the environtment. yet with all that cash they have, who can stop them?
How serious do you guys think Toyota is in becoming more "performance" oriented?
Doubt it. In Toyota's past, the high performance stuff hasn't been a big seller. See mr2, Celica and Supra....
Sure they are trying to compete, but notice that they compete w/ cars which are vastly underpowered. The direction I really see Toyota going is for the family and econo car route. Not for the high performance stuff.
I kind of feel as though the lexus stuff is kind of trying to show that Lexus isn't a old man brand but can be sporty too and is used to generate hype about lexus..
well if you notice they are dropping out of most racing series. It seems as if they are trying to concentrate on off-road(Baja type) and then the whole NASCAR series. WIth the success tehy ahve ahd in Craftsman Truck it will not be long til they are going into Busch and NExtel cup. They ahve droped out or IRL, or will very soon.
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Chris
PLEASE DO NOT GET RID OF THE OLD TN AS WE KNOW IT.
the supra, mr2, ext might not have been great sellers, but it promotes brand image. It gives the owners of the econo-boxes something to look forward to, to dream. So they can say to the ford guy "the new supra can spank the ford-gt" Makes them proud to own a toyota!
My 2cents.
-mark
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