When we were testing vehicles about a month ago, I came down to the Prius V, and the Rav4. I REALLY liked the Prius, but it came down to a few differences that finally made me decide to buy the Rav. However, I never considered that it would be considered as a "woman's car." Then again, I wouldn't really care what someone else thought. It is a car that gets great gas mileage, has a ton of room, comes in a great shade of blue, and my 6'3" son fit in the rear seat with room to spare. Two of my sons really was hoping I would buy the Prius, but it just didn't turn out that way. One of the big deciding factors, however, was that I needed a 2" hitch adapter on the back. The Prius was not going to handle that.
There are times, when I see one now, that I still wish I would have bought one. Perhaps when the lease is up on my Rav, we'll see where Toyota has brought the Prius line at that point. Also, perhaps we will not have the need for the hitch at the time.
'12 Rav4 Base 4WD (The boys')
'14 Honda Pilot EX-L (My wife's)
'14 Prius v Two (My DD)