looks good. i hope it actually is a toyota/lex. those rims are damn nice too. the price all depends on what market they're going for. as the article suggests, they might be shooting for the ford gt/ferrari 360 (er, i guess 430 now) with 500 bhp. at least toyota will have a car worthy of being called a true sports car once again.
Why couldn't it be a Toyota? With their successes in racing the past couple of years, most notably the NASCAR Craftsman Truck Series and above average success in F1, why not? Besides, Toyota also vowed to go model for model against Honda ... so the only model they're missing is a limited production exotic. Maybe Toyota was jealous of the media attention to the HSC (Honda Super Car) concept ... it is nice, you know.