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Moving Forward
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http://detnews.com/apps/pbcs.dll/article?AID=/20060108/AUTO01/601080415/1148

IF this isnt he truth I dont know what is. The lady quoted at the end makes a very good point though.


Susan Jacobs, president of automotive consulting company Jacobs & Associates, said that rather than constantly pushing incentives and discounts "that give the impression these cars are on sale because no one is buying them," the Big Three need to "communicate the advances they are making in technology and comfort."
 

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I'm that guy.
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Toyota Fanboy
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Ford and GM have burnt their bridges and its going to take time for them to earn the trust of the customers back.
The thing is, once consumers go to Toyota and Honda, they might not even give Ford and GM a second look. If people are happy with what they have, the are likely to stick with that brand.
 

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I'm that guy.
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Captain_Toyota said:
Ford and GM have burnt their bridges and its going to take time for them to earn the trust of the customers back.
The thing is, once consumers go to Toyota and Honda, they might not even give Ford and GM a second look. If people are happy with what they have, the are likely to stick with that brand.
Not to mention that have cars like Honda and Driver and Hondatrend to back up there decisions. Some of these magazines LOVE everything that Honda(and BMW) come out with, regardless. And if Hollywood has taught us nothing, it has at least told us that some people will believe whatever the media tells us. "My Honda needs a new transmission?!? But its the best! I bet that Ford over there doesn't even HAVE a transmission. I'll stick with Honda."
 

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1999 Nissan Maxima
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134 Posts
Good find. There was a similar article on detnews.com last year that linked JD Power data that also backed up the consumer preception lag about domestic cars. I'm one of the people that grew up with parents handling the pure crap from Detroit. We had a 1984 Pontiac 6000 that was a complete pile of trash, and hence the 4 Toyota Camrys in my sig.

I've had 3 Japanese vehicles myself, but seeing how much Detroit has imporved both in product quality, reliability, and powertrain design I'm perfectly willing to consider something from them. Especially now when Detroit is struggling as they are, I'm more inclined to support the "home team" rather than buy another Japanese car, as much as I do like the new Camry and Avalon, along with our Highlander. The Detroit auto industry is very important to the North American economy as a whole so it would be a disaster if it collapsed.

That said, so long as the Maxima can hang in there another year or two I would definitely consider a Ford Fusion with the 3.5L V6, or a Chevy Impala 3.9 with the 6AT. I'll at least test drive these before buying, and that's what Detroit wants and needs. People (especially Japanese car buyers) coming into their showrooms for the first time. They'll be impressed to say the least, and halo products like the new C6 Z06 have worked wonders on GM's image. There are a lot of diehard import fans that can't help but drool at the C6's sexy design and the 505hp/26mpg performance of the Z06. More please! :cool:
 

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1999 Nissan Maxima
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134 Posts
nyscene911 said:
Not to mention that have cars like Honda and Driver and Hondatrend to back up there decisions. Some of these magazines LOVE everything that Honda(and BMW) come out with, regardless. And if Hollywood has taught us nothing, it has at least told us that some people will believe whatever the media tells us. "My Honda needs a new transmission?!? But its the best! I bet that Ford over there doesn't even HAVE a transmission. I'll stick with Honda."
AAAAAHAHAHHAHAHAHAHAHAHAHAHHAHAHAHA!!!!11!!!one!!!1!eleventeen!!1!

Agree totally.:clap: :lol:
 
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