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Toyota Fanboy
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Discussion Starter · #1 ·
http://pressroom.toyota.com/pr/tms/toyota-reports-july-sales-165781.aspx
Toyota Motor Sales (TMS), U.S.A., Inc., today reported July sales of 169,224 units, a decrease of 6.8 percent from the same period last year, on a daily selling rate (DSR) basis. On a raw volume basis, unadjusted for 27 selling days in July 2010, compared to 26 selling days in July 2009, TMS sales were down 3.2 percent compared to the same period last year.
Toyota Division recorded sales of 150,629 vehicles, a decrease of 7.2 percent from the year-ago month, on a DSR basis. On a raw volume basis, Toyota Division sales were down 3.6 percent compared to last July. Lexus reported sales of 18,595 units in July, down 3.3 percent from July 2009, on a DSR basis. Volume-wise, Lexus Division sales were up 0.4 percent compared to the year-ago month.
Oh but wait, its not all gloom 'n doom:
Toyota Division light trucks posted sales of 59,563 units in July, up 6.8 percent over the same period last year. The Tundra full-size pickup recorded sales of 9,201 units, up 40.3 percent over the same period last year. The Sienna minivan reported sales of 10,381, up 41.5 percent over the year-ago month.
Lexus light trucks recorded sales of 9,623 units, up 7.6 percent from last July. With July sales of 1,175 units, GX luxury SUV posted a gain of 92.8 percent over the same period last year.
 

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Newbie One Kanobi
2003 Toyota ECHO!!
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8,986 Posts
I'm not a hippy or anything but I'm baffled why SUV sales are up?? I know we have the CUV boom now.

I guess with gas prices, sure they are "low" compared to 08 which is nice but they will go up. I guess American's have short memories. No I'm not saying everyone ditch their SUV, CUV or truck, but if they are selling in droves:facepalm:

Of course with more technology CUVs are getting mileage of mid-size cars which isn't bad for the size. So that's nice. Of course people don't realize those mpg numbers are ideal so you can get higher or lower depending on that. Also people who carry other people or stuff around a lot the mileage numbers will go down. I think a lot of people don't realize how stuff in the car adds up. Besides the essential safety items.
 

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TN の がしょう
2015 Camry XSE V6
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7,790 Posts
Well, manufacturers these days are building SUVs with better gas mileage than the previous models so people look into that. As well as the packages and style.
 

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straight cash homie
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22,102 Posts
Report: Large SUV segment outpacing small car sales growth in America

I'm not a hippy or anything but I'm baffled why SUV sales are up?? I know we have the CUV boom now.

I guess with gas prices, sure they are "low" compared to 08 which is nice but they will go up. I guess American's have short memories. No I'm not saying everyone ditch their SUV, CUV or truck, but if they are selling in droves:facepalm:

Of course with more technology CUVs are getting mileage of mid-size cars which isn't bad for the size. So that's nice. Of course people don't realize those mpg numbers are ideal so you can get higher or lower depending on that. Also people who carry other people or stuff around a lot the mileage numbers will go down. I think a lot of people don't realize how stuff in the car adds up. Besides the essential safety items.
http://www.autoblog.com/2010/07/30/report-large-suv-segment-outpacing-small-car-sales-growth-in-am/
Report: Large SUV segment outpacing small car sales growth in America

Finally, after years and years of stagnation and painfully slow sales, small cars are starting to take a foothold in the United States. Or are they? While conventional wisdom makes us believe that Americans are ready to take the downsizing plunge in the face of – or at least the threat of – high fuel prices and environmental concerns (we're all still watching the Gulf Coast, right?), it seems that reality may once again set us straight.

Automotive sales watchdog Autodata has found that the gas-swilling large SUV segment is growing at a faster pace than the America's small car segment. Like statistics? Here we go: With a 19-percent jump over the first six months of 2010, large SUV sales have outpaced small cars (14 percent). Critically, they've also outpaced the overall market (17 percent).

Now, before we get our feathers riled up too much, realize that sales of large SUVs still lag way behind small cars – 974,000 to 121,000 through the first half of the year. Further, large crossovers like the Buick Enclave, Chevrolet Traverse, Ford Flex, GMC Acadia and Lincoln MKT are included in those figures right alongside traditional behemoths like the Chevy Tahoe, Ford Expedition, Infiniti QX56 and Toyota Sequoia.

We also expect that small car sales will continue to climb with new models coming to market, such as the upcoming Ford Fiesta, Mazda2 and Hyundai's Accent and Elantra. That said, there's always going to be a demand for large and powerful SUVs that can haul people and stuff while towing a boat or camper in cool, air-conditioned comfort, and automakers will be only too happy to provide the thick-margined vehicles for their consumption. For better or for worse.
This is a genuine reason that Toyota may not want to discontinue the Sequoia. When the market cranks up again, the Sequoia could be a cash cow again much like the Expedition and Suburban.

Anyway, sales were OK this month thanks to incentives, not great. Last year at this time, sales were better because of the C4C.
 

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Toyota Fanboy
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4,486 Posts
Discussion Starter · #5 ·
This is a genuine reason that Toyota may not want to discontinue the Sequoia. When the market cranks up again, the Sequoia could be a cash cow again much like the Expedition and Suburban.
Toyota ISNT dropping the Sequoia from their lineup.
http://pressroom.toyota.com/pr/tms/toyota/statement-regarding-media-reports-165537.aspx
Toyota denies any reports of the discontinuation of the Sequoia. For obvious competitive reasons, Toyota does not discuss future product plans. Sequoia continues to be a profitable, high-quality vehicle for Toyota and several years remain in the life of the current generation. Our focus remains on building our vehicles, including the Sequoia, with the highest possible quality.
 

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Toyota Fanboy
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4,486 Posts
Discussion Starter · #6 ·
I'm not a hippy or anything but I'm baffled why SUV sales are up?? I know we have the CUV boom now.

I guess with gas prices, sure they are "low" compared to 08 which is nice but they will go up. I guess American's have short memories. No I'm not saying everyone ditch their SUV, CUV or truck, but if they are selling in droves:facepalm:

Of course with more technology CUVs are getting mileage of mid-size cars which isn't bad for the size. So that's nice. Of course people don't realize those mpg numbers are ideal so you can get higher or lower depending on that. Also people who carry other people or stuff around a lot the mileage numbers will go down. I think a lot of people don't realize how stuff in the car adds up. Besides the essential safety items.
The reasons are simple. Gas prices are, "lower" (at least not $4 a gallon), SUVs are getting better milage than they ever have and with the CUVs you get all the comfort of a midsize sedan with a decent amount of capability/utility.
 

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CRESSIDA!!!
1984 Toyota Cressida
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5,632 Posts
Next month sales for the Big T will be interesting, and might be painful. That was when C4C was in full swing and Toyota reaped the biggest benefit.
 

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Newbie One Kanobi
2003 Toyota ECHO!!
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8,986 Posts
Cool, thanks guys!

I know there will always be a market for it cause of families or people who just love bigger cars. And of course as long as America is around:lol:

Like the article said small car sales or market is growing as well.
 

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Toyota Fanboy
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4,486 Posts
Discussion Starter · #10 ·
Next month sales for the Big T will be interesting, and might be painful. That was when C4C was in full swing and Toyota reaped the biggest benefit.
The thing is though that the other automakers are show an increase in sales, whereas Toyota is not. Granted, Toyota's sales are up over last year, but arent up as much as their rivals.
 

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Toyota Fanboy
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4,486 Posts
Discussion Starter · #11 ·
Cool, thanks guys!

I know there will always be a market for it cause of families or people who just love bigger cars. And of course as long as America is around:lol:

Like the article said small car sales or market is growing as well.
That and people are now conditioned to think that $2.70 a gallon gas isnt all that expensive. How quickly they forget that not all that long ago gas was $1.50 a gallon...:facepalm:
Not that Im complaining though, compared to the rest of the world we still have cheap gas.
 

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straight cash homie
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22,102 Posts
6.8% sales decline in July

http://www.thetruthaboutcars.com/toyota-sales-decline-6-8-percent-in-july-honda-drops-5-6-percent/

Toyota pulled back on incentives last month, and paid the price with a 6.8 percent decline in sales compared to July 2009. Between this and the fact that year-over-year comparisons are skewed by July 2009’s Cash-For-Clunkers effect, it’s almost no surprise that Toyota’s smaller and value-oriented models were almost uniformly down on the month. But a look at last July’s report shows that the Yaris, Corolla and the Scions actually lost volume during the first month of Cash-For-Clunkers. A similar situation is playing out at Honda, where the Fit has fallen for the second July in a row, and the Civic dropped hard after gaining only three percent last July. Stranger still: both firms, which earned their US market spurs on the back of efficient cars, beat their July 2009 “truck” numbers but failed to match car volume. My, how things change!

Of course, there are good explanations for elements of this phenomenon. Prius had a huge July last year, thanks in part to C4C, and it came down hard last month by comparison. Camry is roaring back compared to some of its post-recall performances, but still added only about 1,000 units of volume compared to last July. RAV4 also matched its strong July 2009 performance, boosting Toyota’s “light truck” performance. Lexus cars dropped about 1,000 units of year-over-year volume, nearly all of them from the IS line, while GX added about 600 units. Tacoma dropped about 3,000 units, but Tundra made back about the same volume. Among Toyota’s crossovers, vans and SUVs, only Highlander dropped significantly compared to last July, when it had a hot month.
 

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CRESSIDA!!!
1984 Toyota Cressida
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5,632 Posts
The thing is though that the other automakers are show an increase in sales, whereas Toyota is not. Granted, Toyota's sales are up over last year, but arent up as much as their rivals.
And their sales were in the tank this time last year. GM and Chrysler were fresh out of BK court and had not produced cars and had low inventories. Weirdly enough, my local Chevy dealer tanked today.
 

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straight cash homie
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22,102 Posts
And their sales were in the tank this time last year. GM and Chrysler were fresh out of BK court and had not produced cars and had low inventories. Weirdly enough, my local Chevy dealer tanked today.
Was it this dealer?
http://www.krcrtv.com/news/24503705/detail.html

A little peculiar how the Chevy AND Ford dealer closed down, despite having better cars than before to sell. I would think domestic dealers would do better in more rural parts of California, as opposed to the metro areas (LA, SF), since two of the Chevy dealers in my area closed down as well in the past year.
 

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CRESSIDA!!!
1984 Toyota Cressida
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5,632 Posts
Yep. Our Ford dealer closed around Christmas of '08 (that article is wrong), the Chrysler/Jeep/Dodge franchise was sold to the neighboring town last year, and now all we have is Buick and GMC. Both of these ones that closed were brand spanking new dealerships and I'm assuming put on a hefty amount of debt before the auto market collapsed. The Ford dealer is an empty shell by the freeway and both aren't far from my house.

The domestic's trucks do well in my area (all trucks do), but cars is another story. There's a good amount of Fords, but GM and Chrysler cars are not that common. I see more 25 year old Toyotas than I do see 5 year old Cavaliers, Cobalts, etc.
 
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