Toyota Nation Forum banner
1 - 3 of 51 Posts

· TN Member
5,470 Posts
camrycoupe95 said:
The first rule in branding...K.I.S.S. -- Keep It Simple Stupid.

We all know the Solara is the Camry Coupe of the day. But how many average people know that? You know how unaware the average person is. They don't pay attention to the little details like us car folks.

It's possible the average person didn't know it's a Camry. It's possible because the 2nd gen Solara looks nothing like the Camry sedan. It's possible because, correct me if I'm wrong, but the word "CAMRY" appears nowhere on the Solara.

Toyota spends all this time and money branding the name "Camry" and then they call the coupe a totally different name??!! :ugh3:

Think about it this way: the Camry sedan is the best selling car in the US. I find it impossible that Solara couldn't get more sales just on that fact alone.

Look at Accord, I probably see 4 Accord coupes for every 1 Solara. Maybe because Honda didn't come up with some cute name to call their coupe. :disappoin
Oddly enough, it's bundled with the Camry when Toyota gives total "Camry" sales. I think that's the only way to boost Camry numbers by officially registering it as "Camry Solara" Sorta like how the Matrix sales are bundled with the Corolla cause it's officially registered as the Corolla Matrix.
1 - 3 of 51 Posts
This is an older thread, you may not receive a response, and could be reviving an old thread. Please consider creating a new thread.