[RAV4EVR]

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http://www.theaustralian.news.com.au/story/0,20867,21069872-28737,00.html



Right on Brother !!!!

"THEY'VE brought it upon themselves," says the shuttle driver taking me to Detroit airport. The Big Three did not take Toyota seriously and now cannot match it for reliability and ownership appeal. He knows because his two-year old Dodge - despite being "a lovely truck" - is developing front-end problems after just two years when his previous Toyota went faultlessly for six. "Yeah, they do that," the Dodge dealer had said when he took it in. My driver has little sympathy for Motown's fate and thinks most Americans feel the same.

If one of the most quoted statistic last week was anything to go by, he's right. Twenty-five per cent of Americans are considering buying a Toyota, according to the results of a consumer survey which received wide publicity during Detroit's annual motor fest. The traditional curtain-raiser for the year was marking its 100th anniversary but General Motors, Ford and Chrysler had little to celebrate with their market shares going further into reverse in 2006. Meanwhile, Toyota - which was celebrating 50 years stateside - surged ahead to reach a 15.4 per cent share and most importers grew, albeit less strongly.
The show reflected the home town malaise, with less of its usual razzmatazz and missing a car with the wow factor.
It was remarkable for other reasons. One of the last bastions of the Big Three is an all-American staple: the full-size pick-up. They had little new to offer and instead it was left to Toyota's new - and bigger - Tundra truck range to draw one of the largest crowds. Toyota has spent years reaching this point and at last looks like it's got the recipe right to take on Ford's F-Series, the Dodge Ram and Chevrolet Silverado, which between them account for 2 million sales a year.

:thumbup:

If the Tundra can conquer the flag-waving heartland between the coasts - Toyota expects to sell 200,000 a year - there will be nowhere left for the Big Three to hide.

:lol:

 

[TravisAe86]

i love toyota sooo much...it hurts. i am soo happy.:banger:wned::nana::chug:

 

[CLIFFJONES]

Yeah but the same can happen to Toyota and may already be but it will take quite sometime to find out buy that time it mat be tooooo late. They could be in the same scenario as the Big 3.
I have found out in life its best not to kick a man when he is down b/c one day you might need him.

 

[RAV4EVR]

Yeah but the same can happen to Toyota and may already be but it will take quite sometime to find out buy that time it mat be tooooo late. They could be in the same scenario as the Big 3.
I have found out in life its best not to kick a man when he is down b/c one day you might need him.

Sorry. Didn't mean no disrespect to GM.

 

[Avalonman]

So, Toyota had better get on thier posts, and test this new Tundra before the release date. We don't want any faulty parts whatsoever!!!

 

[Kevs Toy]

Who indicated Aura was car of the year? Just curious cause MT gave that honor to Camry.

 

[nmehes]

The Saturn Aura was awarded 2007 North American Car of the Year at NAIAS.

It's front page here:

http://www.saturn.com/saturn/SaturnIndex.jsp

Which, imho, is a much more objective, much more prestigious award.
Not to say that MT is bad, but NAIAS brings together numerous automotive journalists and thus has a better chance of avoiding single-source bias.

Aura is a great new car, I like it alot........but it isn't better than the Camry.....NAIAS judging takes into account crap like feel and importance to the brand etc. Not to mention the journalists are scrambling to write something good about a big 3 product. We all know that if GM made both the Aura and the Camry....Camry would be the North American Car of the Year.