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How to buy at the best price on a 2023 in today’s markets?

5.7K views 22 replies 8 participants last post by  75aces  
#1 ·
If you want to buy/order a new 2023 Corolla LE sedan with or without the convenience package after the 2023s go on sale later this year, where do you go to get the best deal for purchase or delivery to California?
I know some hot vehicles (Kia Telluride etc.) are marked up so much at California dealers that you are better off placing an order through an out of state dealership in Indiana or Colorado, waiting 6 months to a year or more for it be built and paying for truck shipment from out of state than paying what the California dealers want.
 
#2 ·
There's no substitute for hard work. Someone local may have a better and more specific answer, but I would recommend you start calling all dealers within a driving area acceptable to you or those who will deliver to you. Email can also work these days, but calling is still king if you want to show you're serious and tell them what you're doing. You're canvassing to compare prices before making your final decision. I wouldn't do this until you know exactly what you want, but it will also help if you're willing to compromise on things like paint or some small variation, but you don't have to. Most likely they will try to up sell you as nowadays the focus is not on lower end models.

Also know your price limits and the start canvassing by letting them know you mean business. That you want to buy this car and you want to know their all in or out the door price. Make sure the price they give you is the final price and that there will be no add ons after the fact. If you order one, make sure that no dealer add-ons is listed on the purchase order etc.

I also do not give them my personal information when calling. Just the parameters of what I want. I don't want to be on someones contact list, I just want this item and I want to know their best price.

I hope that helps a bit.
 
#3 ·
I read that Longo Toyota typically does future delivery orders at MSRP. If it’s MSRP without requiring unwanted accessories (tint, VIN etching, Toyoguard, LoJack etc.), I might just go with them unless a Northern California dealer has the same policy.
I just need to wait for official information on MSRP pricing, option packages and color combinations for 2023 sedans to be released to be sure I want to go through with it.
Corolla LEs don’t normally come in that many different option combinations. So, it should not be super difficult to get the specific option package I want as long as I have second choice color options that I would accept.
 
#4 ·
For So Cal, Longo is the most well known mSRp store; otherwise you have to go further out to order. Markups.org is a good place to start as well.
 
#5 ·
I just bought a 2022 Corolla Cross AWD here in eastern Pa. Things are so bad with car availability in this area that I had to put a deposit on a car that the dealer ordered and wait 4-6 weeks for it to be delivered here to Pa. The car was finished and they had the paperwork on it, but it was dependent on the trucking company to deliver it. There was no haggling on the price as when I tried the salesman politely told me that if I didn't care for the price that I was free to try somewhere else as he had a list of buyers that would take this car. So basically I bought a cat in the bag. Thankfully when it came in all was as it was supposed to be and I decided at that point to buy a few add on items from them to be installed later. This scenario works out great for the dealership and not so good for the customer.
 
#6 · (Edited)
Are there any Toyota dealers in northern California that regularly order for MSRP or is Longo Toyota the one and only dealership in the entire state of California that does this?
I could do Longo if drove 6-7 hours and traded my car in there or if I sold my car locally, flew down and took a $50 Uber ride from Ontario airport to El Monte or if I stayed home and just paid to ship the car 450 miles to my home, but it would be easier to just deal with any Northern California dealership that I could drive to within less than 150 miles.
150 miles would cover all the Toyota dealerships in northern California from the Bay Area, Tracy, Stockton, Modesto to Sacramento.
 
#7 ·
Here is a list of MSRP dealers in Nor Cal that I found, but it may be old so YMMV
Walnut Creek Toyota
Sunnyvale Toyota
One Toyota Oakland
Freeman Toyota Santa Rosa
Hansel Toyota, Petaluma
Elk Grove Toyota

If you want a car from Longo, you would need to wait pretty long. Buddy asked for an allocation for a specific Tacoma back in April, and it might show up in September but maybe not.
 
#11 ·
Yeah depreciation will go back to normal at some point. We bought our 2020 SE with only 35k km on it, used. We got a great deal all things considered, because it had been sitting on the lot for 4 months due to it being a manual. As it happened I told the dealer that "I could live with a manual if the price is right". I didn't say that I preferred manual, LOL! I managed to chop about $3k off the original asking price. I knew it had been there for 4 months as it was at my regular VW dealer where I bought my Golf and have it serviced and I patiently kept my eye on it.

I still probably overpaid compared to pre-pandemic, but we needed a second car and didn't feel like waiting several months. So a used car was the logical choice.

It's all kind of relative though, one should be able to get a good deal for one's trade-in. I still wouldn't trade in a good car these days though. Besides price, choice will be limited and wait times long.
 
#16 ·
I was able to buy my new Camry Hybrid at slightly below MSRP by using Costco's auto buyer program. I think you need to be a Costco member for 60 days to use it, but as long as the dealership is in the dealer network they have to follow the Costco rules in order to stay in it. Prices aren't great under normal circumstances, but the 'dealer markup' nonsense was taken off along with another $850 or so
 
#18 ·
I honestly have no idea - I got lucky and someone happened to go in a different direction and it was there in a couple of weeks, but I can't imagine that it's automatically a hard no for ordering.

That being said, they aren't going to make anywhere near as much money on their likely very limited allocations so they might just tell you they can't do it at the moment.

Maybe give Costco's auto sales a call?

The markup was $2K over sticker, and they did pile on some extras that I did end up paying for, but given my circumstances (I had a '19 that was slightly worst equipped and I only ended up paying $1900 more for the '22 in the end) it was all worth it
 
#20 ·
Today my sister got a 2023 Camry LE *her car got hit and totaled) and she paid MSRP ($27k) plus tax and license. OTD is around $32,500.00 but she has no choice on Color. Only Red or Gray. She picked Gray. She got it from Claremont Toyota. I help her do some research and most Toyota Dealer offer similar deal. MSRP plus Tax and License but they try to add "unnecessary" stuff such as wheel lock, carpets, mud guide..........etc to make more profit. Used car market is even worst, it is at least 40% more compare to last year.
 
#22 ·
I think I've seen what's happening...dealers are requesting that their allocated vehicles be equipped with more factory accessories (PIO or PPO in Toyotaspeak) worth $$ extra that most shoppers wouldn't necessarily want. That way the dealer can either eliminate or at least lower the amount of market adjustment, so more dealers can say that they sell at MSRP.